In 2022, National University rebranded and launched the Supporting the Whole You campaign. In a heavily saturated higher education market, the rebrand visually distinguishes NU from its competitors. NU is the one online university that takes a holistic approach to student well-being through a supportive ecosystem that measures success financially, academically, socially and emotionally, as well as through family life and career.
I worked with NU’s creative directors to apply the new brand across all channels, internally and externally.
Creative Director: Joseph Gerard Seaman
Associate Creative Director: Toby Riley
Graphic Design: Kristen Yeung
Agency Partner: WONGDOODY